Facebook may be one of our biggest assets for business. It’s free, it’s easy and almost everyone is on it! Including your potential customers!
Learn how to utilise the social platform to reach more local people…
1. Use local video and images
When your local clients recognise the area, they’re more likely to visit your page and your business.
2. Post pictures of your customers and fans
Personal photos help your visibility with the friends of your customers. Encourage people to tag themselves in your photos.
3. Collaborate with other local businesses
Regularly interacting with other local businesses (i.e. commenting on or sharing their posts or tagging them in yours) will make you more visible to their audience.
4. Use reviews
Reviews show up prominently on mobile phones and recommendations can majorly benefit your business, so make sure you have your reviews tab set up.
5. Build your email list
Offer something as an incentive to get people to opt into your list.
6. Join local Facebook groups
Share a link to your page, promotions and information about your business if the group permits it.
7. Create local awareness ads
Reach people who are near your business with a local awareness ad. Create calls to action, such as Get directions, for each ad.
D3 Marketing – Portsmouth marketing; Portsmouth design; Portsmouth website.
D3 Marketing have a lot of clients who are exceptional at social media but we always love watching what Ultraviolet Flowers, a leading designer florist in Portsmouth, do because their photos are so beautiful. You can shop online through their facebook too.
