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Allow yourself 10-15 minutes each morning to ‘power up’. It can involve whatever you like, so long as it’s energising either mentally or physically (or both!).
You’re a solution finder, a problem solver, a winner! You’ve done it before and you can do it again. Each day take a minute to remember just how much of a warrior you are – finding this strength will prepare you for whatever set backs the day might throw at you.
It’s important to realise that no business goes without its fair share of rocky patches. But the most successful ones are those who power on regardless. Brush yourself off and get right back on that horse.
You will be more productive and much happier if you make improvements to your time management skills. Write down the top 3 things you MUST accomplish today and get the job done before focussing on the less important things (like checking your Facebook…).
You might think that you can do a better job and that may well be true. But you are only one person. Delegating means that you can get far more done in a day than if you were just working alone. So hand off some of that to-do list to someone else and concentrate on the really important things that you need to get done yourself.
Procrastination can mask a lack of confidence, or a fear of being wrong or being criticised. But the longer you wait to do something, the further away that light at the end of the tunnel gets. Bite the bullet and so whatever it is that you’ve been putting off. No matter the result, at least it won’t be hanging over you or churning scared, negative thoughts through your head. When it’s done it’s done and you can move forward.
You won’t succeed alone. Every day, there are many people on your team and in your daily life who deserve to be thanked. So be thankful, show it and say it. And smile! Research shows that smiling positively benefits you and those around you – and it looks beautiful darling!
You want to run your own business, but it’s not feasible to leave the day job just yet… so how do you juggle both?
Set yourself some SMART goals (specific, measurable, attainable, relevant, time-bound). By achieving small successes every day you’ll gain more confidence. Taking action, no matter how small, tedious or mundane the task, will inevitably help you to grow, even when there doesn’t seem to be much time left in the day. 7 days of small steps equals a big step forward by the end of the week.
Two of our clients are featured in the new Channel 4 series “A new life in the sun”. After filming with them over the course of six months in 2015, the first episode screened last night in the UK.
Tune in to watch the lovely Roseanna growing her Marbella bootcamp business Aurora Bootcamp and the wonderful Yvonne & Ray as they run their stunning 5 star B & B in Andalucia, Cortijo Sabila.
Design and art can be created everywhere – even on your bike or running route around town!
We love these. Stephen Lund took the boredom-rite-of-passage, doodling, to a new level by evolving it into a sport.
Some great fun flyer design work this week for two Sussex based pet businesses, producing some eye catching promotional fliers.
What do you think?
What campaigns do you remember in 2015?
‘Ride me all day for £3’, ‘Are you beach body ready?’, ‘Taste the Bush’
These words and imagery caused serious offence.
Were the companies justified in using them?
Remember this one? The reaction it produced went truly global as a story.
So a £100k campaign generated £millions of sales and rocketed the company into growth. Proving perhaps that all publicity is good publicity?
In a recent survey, 87% of people think it is “unjustifiable” to use “bad taste” to sell a product and 65% that it’s “never acceptable” for ads to be in bad taste.
So for clients to be brave, to push the boundaries to stand out, they need to balance shocking without being in bad taste….. basically to take the risk out of risky advertising.
We do PR. We do it well. But we urge clients to create stories that will engage with the Press, even if they need a hand getting them out.
So if you want to embark on some local exposure for your own business, where do you start?
The 11 R’s
Top tips
Don’t think PR is a quick job. Done well it takes many hours per story but it is worth it!
Use a newswire service. If you can afford it, it will potentially increase your media reach (broadcast your news further).
SEO benefits. Anything published online at a quality site with backlinks to your website can help boost Search Engine results.
Utilize the cloud. Create electronic press kits, pdfs, photos etc in Dropbox and share it. Don’t attach everything to email!
Ask to see the many examples of reactive pieces we have got published, creative stories we have generated and fabulous press coverage for our clients across all media.
D3 Marketing – Portsmouth marketing; Portsmouth design; Portsmouth website
When Facebook CEO Mark Zuckerberg hinted that Facebook was working on an upgrade to its famous Like button many suspected the launch of a “dislike” option. Instead, the clever minds at Facebook introduced a far more empathetic set of 6 ’emojis’ that best represent our most common emotions.
The new set of reactions includes love, laughter, happiness, shock, sadness and anger as well as the original thumbs up and is currently in its test phase in just two markets (Spain and Ireland) until they decide whether to tweak it and/or how to roll it out further.
Facebook has caught up with social networks like Path and sites like Buzzfeed, who already give users the ability to respond to posts with different reactions beyond simple likes and ‘faves’.
Users can find the new reactions on both mobile and desktop & on all news feed posts.
You’ve probably heard of content marketing and you will have certainly visited content marketing sites every time you access the internet.
Whenever you visit news sites, entertainment sites or blogs like this, you are visiting a site that uses content (useful information) to market itself.
Content marketing can be successfully used to attract new clients, sales leads, enquiries and subscribers for any type of business.
So how do you do it?
Don’t forget to share your website content (blog posts) on your social media to drive more traffic to your website.
Contact us for help in building and marketing your website.
View our website portfolio here.
D3 Marketing – Portsmouth marketing; Portsmouth design; Portsmouth website
If you’re planning your marketing strategy, these 7 key social media trends should be part of your thinking.
1. Response works
According to Search Engine Watch, 70% of Twitter users expect a response from brands they reach out to (and 53% expect it in less than an hour. In 2014 consumers made complaints on social media 879 million times but in 2015 messages went unanswered by brnads out of 8 times! Get social listening and automation tools so that you can respond quickly
2. Live streaming video
Live streaming video is considered to be the next big thing thanks to apps like Periscope and Meerkat. It reveals a much more authentic side of your business. Unedited, unfiltered and real. See a more in-depth breakdown of the apps.
3. Social commerce
The more you engage, the more social selling and revenue is possible. Look out for more apps and features to help in 2016, such as Twitters Buy button.
4. SEO
Content is still king. There’s a shift from text to media but optimizing your organic content is still important. And social content is becoming increasingly more visible in search results.
5. Reviews
We are a review led society. 88% of consumers are influenced by reviews and online comments. Make sure you are aware, responding and improving your reviews.
6. Mobile first
Mobile devices have become the primary (not secondary) screen for most social media users. Over 80% of internet users own a smartphone. 14% of Millennials wouldn’t do business with a company that doesn’t have a mobile site or app.
7. Data-driven decisions
You have access to so much information about consumer preferences – use it to personalize your message and focus on building stronger loyalty and long-term engagement. Personalized, data-driven marketing plans are in. But beware, numbers shouldn’t replace creativity.
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“We started with one test website and have just commissioned a third, placing all our different companies with D3. Well done.“
